Outstanding brands "emotionally speaking"

Research output: Contribution to conference › Paper › Research

Original language	English
Publication date	2005
Publication status	Published - 2005
Event	The European Association for Consumer Research Conference. EACR 2005 - Göteborg, Sweden Duration: 15 Jun 2005 → 18 Jun 2005 Conference number: 7

Conference	The European Association for Consumer Research Conference. EACR 2005
Number	7
Country/Territory	Sweden
City	Göteborg
Period	15/06/2005 → 18/06/2005

Handle.net

@conference{d0d7dd00f8ad11db9160000ea68e967b,

title = "Outstanding brands {"}emotionally speaking{"}",

keywords = "Forbrugerpsykologi, Forbrugere, Emotioner, Brands",

author = "Flemming Hansen and Larry Percy and Steen Lundsteen",

year = "2005",

language = "English",

note = "The European Association for Consumer Research Conference. EACR 2005 ; Conference date: 15-06-2005 Through 18-06-2005",

}