Opportunity Development and Centrality

The Case of Boehringer Ingelheim

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

    Original languageEnglish
    Title of host publicationThe New Role of Regional Management
    EditorsBodo B. Schlegelmilch, Björn Ambos
    Number of pages13
    Place of PublicationHampshire
    PublisherPalgrave Macmillan
    Publication date2010
    Pages180-193
    ISBN (Print)9780230538757, 9780230295490
    ISBN (Electronic)9780230273870
    DOIs
    Publication statusPublished - 2010

    Cite this

    Nell, P. C. (2010). Opportunity Development and Centrality: The Case of Boehringer Ingelheim. In B. B. Schlegelmilch, & B. Ambos (Eds.), The New Role of Regional Management (pp. 180-193). Hampshire: Palgrave Macmillan. https://doi.org/10.1057/9780230273870
    Nell, Phillip Christopher. / Opportunity Development and Centrality : The Case of Boehringer Ingelheim. The New Role of Regional Management. editor / Bodo B. Schlegelmilch ; Björn Ambos. Hampshire : Palgrave Macmillan, 2010. pp. 180-193
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    pages = "180--193",
    editor = "Schlegelmilch, {Bodo B. } and Ambos, {Bj{\"o}rn }",
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    Nell, PC 2010, Opportunity Development and Centrality: The Case of Boehringer Ingelheim. in BB Schlegelmilch & B Ambos (eds), The New Role of Regional Management. Palgrave Macmillan, Hampshire, pp. 180-193. https://doi.org/10.1057/9780230273870

    Opportunity Development and Centrality : The Case of Boehringer Ingelheim. / Nell, Phillip Christopher.

    The New Role of Regional Management. ed. / Bodo B. Schlegelmilch; Björn Ambos. Hampshire : Palgrave Macmillan, 2010. p. 180-193.

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

    TY - CHAP

    T1 - Opportunity Development and Centrality

    T2 - The Case of Boehringer Ingelheim

    AU - Nell, Phillip Christopher

    PY - 2010

    Y1 - 2010

    U2 - 10.1057/9780230273870

    DO - 10.1057/9780230273870

    M3 - Book chapter

    SN - 9780230538757

    SN - 9780230295490

    SP - 180

    EP - 193

    BT - The New Role of Regional Management

    A2 - Schlegelmilch, Bodo B.

    A2 - Ambos, Björn

    PB - Palgrave Macmillan

    CY - Hampshire

    ER -

    Nell PC. Opportunity Development and Centrality: The Case of Boehringer Ingelheim. In Schlegelmilch BB, Ambos B, editors, The New Role of Regional Management. Hampshire: Palgrave Macmillan. 2010. p. 180-193 https://doi.org/10.1057/9780230273870