Open Sourcing the City Brand

Martin Kornberger

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

Original languageEnglish
Title of host publicationBranding Chinese Mega-Cities : Policies, Practices and Positioning
EditorsPer-Oluf Berg, Emma Björner
Place of PublicationCheltenham
PublisherEdward Elgar Publishing
Publication date2014
Pages180-192
Chapter12
ISBN (Print)9781783470327, 9781783470334
DOIs
Publication statusPublished - 2014

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