Online Company-Stakeholder Communication: Lessons from Vattenfall's Social Media Campaign

Mette Morsing, Rikke Augustinus Eriksen

    Research output: Contribution to conferencePaperResearchpeer-review

    Original languageEnglish
    Publication date2011
    Publication statusPublished - 2011
    EventThe 1st CSR Communication Conference 2011 - Amsterdam, Netherlands
    Duration: 26 Oct 201128 Oct 2011
    Conference number: 1
    http://www.csr-communication-conference.org/

    Conference

    ConferenceThe 1st CSR Communication Conference 2011
    Number1
    CountryNetherlands
    CityAmsterdam
    Period26/10/201128/10/2011
    Internet address

    Cite this

    Morsing, M., & Eriksen, R. A. (2011). Online Company-Stakeholder Communication: Lessons from Vattenfall's Social Media Campaign. Paper presented at The 1st CSR Communication Conference 2011, Amsterdam, Netherlands.