One Individual, Two Identities: Frame Switching among Biculturals

David Luna , Torsten Ringberg, Luara A. Peracchio

Research output: Contribution to journal › Journal article › Research › peer-review

Original language	English
Journal	Journal of Consumer Research
Volume	35
Issue number	2
Pages (from-to)	279-293
ISSN	0093-5301
Publication status	Published - Aug 2008
Externally published	Yes

Access to Document

@article{a61d4ca356004f50a71b25b2f587ea91,

title = "One Individual, Two Identities: Frame Switching among Biculturals",

author = "David Luna and Torsten Ringberg and Peracchio, \{Luara A.\}",

year = "2008",

month = aug,

language = "English",

volume = "35",

pages = "279--293",

journal = "Journal of Consumer Research",

issn = "0093-5301",

publisher = "Oxford University Press",

number = "2",

}