On Celebrating the Organizational Identity Metaphor: A Rejoinder to Cornelissen

Dennis Gioia, Majken Schultz, Kevin G. Corley

    Research output: Contribution to journalJournal articleResearchpeer-review


    We disagree strongly with Cornelissen’s critique of the organizational identity metaphor on grounds that he: seriously underplays the generative strength of metaphor in the study of organizations; inappropriately applies the standards of assessment from one paradigm to the approaches of another; and raises false concerns about issues of self reference, reification and multilevel transference of concepts, among others.
    Original languageEnglish
    JournalBritish Journal of Management
    Issue number3
    Pages (from-to)269-275
    Number of pages7
    Publication statusPublished - 2002

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