New Forms of Digital Marketing Research

Elanor Colleoni

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

    Original languageEnglish
    Title of host publicationThe Routledge Companion to Digital Consumption
    EditorsRussell W. Belk, Rosa Llamas
    Place of PublicationAbingdon
    PublisherRoutledge
    Publication date2013
    Pages124-134
    Chapter12
    ISBN (Print)9780415679923, 0415679923, 0415679923
    ISBN (Electronic)9780203105306
    Publication statusPublished - 2013
    SeriesRoutledge Companions in Business, Management and Accounting

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