Natural Language Processing: To Analyze Corporate Culture

Research output: Book/ReportPh.D. thesis

Abstract

The increasing amount of data and the importance of soft factors affecting economic prosperity make this work an interesting and important read. The chapters in this book have in common that natural language processing helps to understand organizational cultural values. The first part discusses and forms a new method to analyze cultural values derived from textual statements. Here, we discuss the applicability of natural language processing (NLP) in economic research. The second part applies the method of NLP in organizational cultural values and links the measurement of culture to economic metrics from profitability to M&A success measurement. The results show the importance of product-, organizational- and incentive related values to form a favorable environment for economic prosperity
Original languageEnglish
Place of PublicationRadboud
PublisherRadboud University Nijmegen
Number of pages242
Publication statusPublished - 2021

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