My Little Luxury: A Consumer-Centered Experiential View

Martina Bauer, Sylvia von Wallpach, Andrea Hemetsberger

Research output: Contribution to journal › Journal article › Research › peer-review

Original language	English
Journal	Marketing ZFP - Journal of Research and Management
Issue number	1/11
Pages (from-to)	57-67
ISSN	0344-1369
Publication status	Published - 2011
Externally published	Yes

Handle.net

@article{293f71268a5e4480ae46b06392239084,

title = "My Little Luxury: A Consumer-Centered Experiential View",

author = "Martina Bauer and {von Wallpach}, Sylvia and Andrea Hemetsberger",

year = "2011",

language = "English",

pages = "57--67",

journal = "Marketing ZFP - Journal of Research and Management",

issn = "0344-1369",

publisher = "Verlag FranzVahlen GmbH",

number = "1/11",

}