My Little Luxury: A Consumer-Centered Experiential View

Martina Bauer, Sylvia von Wallpach, Andrea Hemetsberger

Research output: Contribution to journalJournal articleResearchpeer-review

Original languageEnglish
JournalMarketing ZFP - Journal of Research and Management
Issue number1/11
Pages (from-to)57-67
Publication statusPublished - 2011
Externally publishedYes

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