| Original language | English |
|---|---|
| Publication date | 1999 |
| Publication status | Published - 1999 |
| Externally published | Yes |
| Event | The 28th Annual Conference of the European Marketing Academy. EMAC 1999: Marketing and Competition in the Information Age - Humboldt University, Berlin, Germany Duration: 11 May 1999 → 14 May 1999 Conference number: 28 |
Conference
| Conference | The 28th Annual Conference of the European Marketing Academy. EMAC 1999 |
|---|---|
| Number | 28 |
| Location | Humboldt University |
| Country/Territory | Germany |
| City | Berlin |
| Period | 11/05/1999 → 14/05/1999 |