Multi-Sensory Sculpting® (MSS)

Die Erhebung multi-sensorischen Markenwissens anhand von Skulpturen

Sylvia von Wallpach, Maria Kreuzer

Research output: Contribution to journalJournal articleResearch

Original languageGerman
JournalTransfer - Werbeforschung & Praxis
Volume65
Issue number1
Pages (from-to)57-60
Number of pages4
ISSN1436-798X
Publication statusPublished - 2019

Bibliographical note

CBS Library does not have access to the material

Cite this

@article{cb0f9237e7df4ba288bfd5625837f614,
title = "Multi-Sensory Sculpting{\circledR} (MSS): Die Erhebung multi-sensorischen Markenwissens anhand von Skulpturen",
author = "{von Wallpach}, Sylvia and Maria Kreuzer",
note = "CBS Bibliotek har ikke adgang til materialet",
year = "2019",
language = "Tysk",
volume = "65",
pages = "57--60",
journal = "Transfer - Werbeforschung und Praxis",
issn = "1436-798X",
publisher = "Varus Verlag",
number = "1",

}

Multi-Sensory Sculpting® (MSS) : Die Erhebung multi-sensorischen Markenwissens anhand von Skulpturen. / von Wallpach, Sylvia; Kreuzer, Maria.

In: Transfer - Werbeforschung & Praxis, Vol. 65, No. 1, 2019, p. 57-60.

Research output: Contribution to journalJournal articleResearch

TY - JOUR

T1 - Multi-Sensory Sculpting® (MSS)

T2 - Die Erhebung multi-sensorischen Markenwissens anhand von Skulpturen

AU - von Wallpach, Sylvia

AU - Kreuzer, Maria

N1 - CBS Bibliotek har ikke adgang til materialet

PY - 2019

Y1 - 2019

M3 - Tidsskriftartikel

VL - 65

SP - 57

EP - 60

JO - Transfer - Werbeforschung und Praxis

JF - Transfer - Werbeforschung und Praxis

SN - 1436-798X

IS - 1

ER -