Means-End Chains and Laddering: An Inventory of Problems and an Agenda for Research

Klaus G. Grunert, Suzanne C. Beckmann, Elin Sørensen

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

Original languageEnglish
Title of host publicationUnderstanding consumer decision making
EditorsThomas J. Reynolds, Jerry C. Olson
Publication date2000
Pages63-90
Publication statusPublished - 2000

Cite this

Grunert, K. G., Beckmann, S. C., & Sørensen, E. (2000). Means-End Chains and Laddering: An Inventory of Problems and an Agenda for Research. In T. J. Reynolds, & J. C. Olson (Eds.), Understanding consumer decision making (pp. 63-90)
Grunert, Klaus G. ; Beckmann, Suzanne C. ; Sørensen, Elin. / Means-End Chains and Laddering : An Inventory of Problems and an Agenda for Research. Understanding consumer decision making. editor / Thomas J. Reynolds ; Jerry C. Olson. 2000. pp. 63-90
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language = "English",
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Grunert, KG, Beckmann, SC & Sørensen, E 2000, Means-End Chains and Laddering: An Inventory of Problems and an Agenda for Research. in TJ Reynolds & JC Olson (eds), Understanding consumer decision making. pp. 63-90.

Means-End Chains and Laddering : An Inventory of Problems and an Agenda for Research. / Grunert, Klaus G.; Beckmann, Suzanne C.; Sørensen, Elin.

Understanding consumer decision making. ed. / Thomas J. Reynolds; Jerry C. Olson. 2000. p. 63-90.

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

TY - CHAP

T1 - Means-End Chains and Laddering

T2 - An Inventory of Problems and an Agenda for Research

AU - Grunert, Klaus G.

AU - Beckmann, Suzanne C.

AU - Sørensen, Elin

N1 - Opstilling: 658.804 und Løbe nr.: 001377

PY - 2000

Y1 - 2000

M3 - Book chapter

SP - 63

EP - 90

BT - Understanding consumer decision making

A2 - Reynolds, Thomas J.

A2 - Olson, Jerry C.

ER -

Grunert KG, Beckmann SC, Sørensen E. Means-End Chains and Laddering: An Inventory of Problems and an Agenda for Research. In Reynolds TJ, Olson JC, editors, Understanding consumer decision making. 2000. p. 63-90