Means-End Chains and Laddering: An Inventory of Problems and an Agenda for Research

Klaus G. Grunert, Suzanne C. Beckmann, Elin Sørensen

Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research

Original language	English
Title of host publication	Understanding consumer decision making
Editors	Thomas J. Reynolds, Jerry C. Olson
Publication date	2000
Pages	63-90
Publication status	Published - 2000

Handle.net

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title = "Means-End Chains and Laddering: An Inventory of Problems and an Agenda for Research",

author = "Grunert, {Klaus G.} and Beckmann, {Suzanne C.} and Elin S{\o}rensen",

note = "Opstilling: 658.804 und L{\o}be nr.: 001377",

year = "2000",

language = "English",

pages = "63--90",

editor = "Reynolds, {Thomas J.} and Olson, {Jerry C.}",

booktitle = "Understanding consumer decision making",

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TY - CHAP

T1 - Means-End Chains and Laddering

T2 - An Inventory of Problems and an Agenda for Research

AU - Grunert, Klaus G.

AU - Beckmann, Suzanne C.

AU - Sørensen, Elin

N1 - Opstilling: 658.804 und Løbe nr.: 001377

PY - 2000

Y1 - 2000

M3 - Book chapter

SP - 63

EP - 90

BT - Understanding consumer decision making

A2 - Reynolds, Thomas J.

A2 - Olson, Jerry C.

ER -