Means-End Analysis: Does the Affective State Influence Information Processing Style?

Frank Huber, Suzanne C. Beckmann, Andreas Herrmann

Research output: Contribution to journal › Journal article › Research › peer-review

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@article{2b5c3ac0c02111db9769000ea68e967b,

title = "Means-End Analysis: Does the Affective State Influence Information Processing Style?",

keywords = "Informationsteori, Kognitionspsykologi, Emotioner, Indk{\o}b, Forbrugerpsykologi, Forbrugeradf{\ae}rd, means-end chains",

author = "Frank Huber and Beckmann, {Suzanne C.} and Andreas Herrmann",

year = "2004",

language = "English",

volume = "21",

pages = "715--737",

journal = "Psychology & Marketing",

issn = "0742-6046",

publisher = "Wiley",

number = "9",

}

TY - JOUR

T1 - Means-End Analysis

T2 - Does the Affective State Influence Information Processing Style?

AU - Huber, Frank

AU - Beckmann, Suzanne C.

AU - Herrmann, Andreas

PY - 2004

Y1 - 2004

KW - Informationsteori

KW - Kognitionspsykologi

KW - Emotioner

KW - Indkøb

KW - Forbrugerpsykologi

KW - Forbrugeradfærd

KW - means-end chains

M3 - Journal article

SN - 0742-6046

VL - 21

SP - 715

EP - 737

JO - Psychology & Marketing

JF - Psychology & Marketing

IS - 9

ER -