Markets, Consumers, and the State: The Uses of Market Research in Government and the Public Sector in Britain, 1925–1955

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

    Original languageEnglish
    Title of host publicationThe Rise of Marketing and Market Research
    EditorsHartmut Berghoff, Philip Scranton, Uwe Spiekermann
    Place of PublicationNew York
    PublisherPalgrave Macmillan
    Publication date2012
    ISBN (Print)9780230341067, 9781137179265
    ISBN (Electronic)9781137071286
    Publication statusPublished - 2012

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