Marketing research: An international approach

Marcus Schmidt, Svend Hollensen

Research output: Book/ReportBook

Original languageEnglish
Place of PublicationHarlow
PublisherPrentice-Hall
Number of pages613
ISBN (Print)0273646354
ISBN (Electronic)6610561222
Publication statusPublished - 2006

Cite this

Schmidt, M., & Hollensen, S. (2006). Marketing research: An international approach. Harlow: Prentice-Hall.
Schmidt, Marcus ; Hollensen, Svend. / Marketing research : An international approach. Harlow : Prentice-Hall, 2006. 613 p.
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title = "Marketing research: An international approach",
keywords = "Marketing, Markedsanalyser, Internationale markedsanalyser",
author = "Marcus Schmidt and Svend Hollensen",
note = "Opstilling: 658.803 sch L{\o}be nr.: 061021",
year = "2006",
language = "English",
isbn = "0273646354",
publisher = "Prentice-Hall",
address = "United States",

}

Schmidt, M & Hollensen, S 2006, Marketing research: An international approach. Prentice-Hall, Harlow.

Marketing research : An international approach. / Schmidt, Marcus; Hollensen, Svend.

Harlow : Prentice-Hall, 2006. 613 p.

Research output: Book/ReportBook

TY - BOOK

T1 - Marketing research

T2 - An international approach

AU - Schmidt, Marcus

AU - Hollensen, Svend

N1 - Opstilling: 658.803 sch Løbe nr.: 061021

PY - 2006

Y1 - 2006

KW - Marketing

KW - Markedsanalyser

KW - Internationale markedsanalyser

M3 - Book

SN - 0273646354

BT - Marketing research

PB - Prentice-Hall

CY - Harlow

ER -

Schmidt M, Hollensen S. Marketing research: An international approach. Harlow: Prentice-Hall, 2006. 613 p.