Marketing Future Challenges

Philip Kotler, Kevin L. Keller, Mairead Brady, Malcolm Goodman, Torben Hansen

Research output: Other contributionResearch

Original languageEnglish
Publication date2009
Publication statusPublished - 2009

Cite this

Kotler, P., Keller, K. L., Brady, M., Goodman, M., & Hansen, T. (2009). Marketing Future Challenges.