Market Offering Map

Thomas Ritter; Carsten Lund Pedersen; Poul Houman  Andersen

Market Offering Map

Thomas Ritter, Carsten Lund Pedersen, Poul Houman Andersen

Research output: Other contribution › Research

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Original language	English
Publication date	Apr 2022
Place of Publication	Frederiksberg
Publisher	Copenhagen Business School, CBS
Number of pages	1
Publication status	Published - Apr 2022

Bibliographical note

The poster belongs to the booklet "Map Your Market Offerings: What Kind of Value Proposition Can Your Customers Buy", which is a part of the research activities underlying the servitize.dk (https://servitize.dk/) project supported by the Danish Industry Foundation.

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@misc{005c9a8b219f466999b605ef41830b7a,

title = "Market Offering Map",

author = "Thomas Ritter and Pedersen, \{Carsten Lund\} and Andersen, \{Poul Houman\}",

note = "The poster belongs to the booklet {"}Map Your Market Offerings: What Kind of Value Proposition Can Your Customers Buy{"}, which is a part of the research activities underlying the servitize.dk (https://servitize.dk/) project supported by the Danish Industry Foundation.",

year = "2022",

month = apr,

language = "English",

publisher = "Copenhagen Business School, CBS",

address = "Denmark",

type = "Other",

}

TY - GEN

T1 - Market Offering Map

AU - Ritter, Thomas

AU - Pedersen, Carsten Lund

AU - Andersen, Poul Houman

N1 - The poster belongs to the booklet "Map Your Market Offerings: What Kind of Value Proposition Can Your Customers Buy", which is a part of the research activities underlying the servitize.dk (https://servitize.dk/) project supported by the Danish Industry Foundation.

PY - 2022/4

Y1 - 2022/4

M3 - Other contribution

PB - Copenhagen Business School, CBS

CY - Frederiksberg

ER -