Managing Brand Images in Japan

    Research output: Contribution to conferencePaperResearch

    Original languageEnglish
    Publication date2009
    Number of pages16
    Publication statusPublished - 2009
    EventThe Organisational Communication and Information Systems Division. Academy of Management Conference - Chicago, United States
    Duration: 7 Aug 200911 Aug 2009

    Conference

    ConferenceThe Organisational Communication and Information Systems Division. Academy of Management Conference
    CountryUnited States
    CityChicago
    Period07/08/200911/08/2009

    Cite this

    Clausen, L. (2009). Managing Brand Images in Japan. Paper presented at The Organisational Communication and Information Systems Division. Academy of Management Conference, Chicago, United States.
    Clausen, Lisbeth. / Managing Brand Images in Japan. Paper presented at The Organisational Communication and Information Systems Division. Academy of Management Conference, Chicago, United States.16 p.
    @conference{22c801f0ac1411deaa06000ea68e967b,
    title = "Managing Brand Images in Japan",
    keywords = "Brand management, Relationer mellem moderselskaber og datterselskaber",
    author = "Lisbeth Clausen",
    year = "2009",
    language = "English",
    note = "null ; Conference date: 07-08-2009 Through 11-08-2009",

    }

    Clausen, L 2009, 'Managing Brand Images in Japan' Paper presented at, Chicago, United States, 07/08/2009 - 11/08/2009, .

    Managing Brand Images in Japan. / Clausen, Lisbeth.

    2009. Paper presented at The Organisational Communication and Information Systems Division. Academy of Management Conference, Chicago, United States.

    Research output: Contribution to conferencePaperResearch

    TY - CONF

    T1 - Managing Brand Images in Japan

    AU - Clausen, Lisbeth

    PY - 2009

    Y1 - 2009

    KW - Brand management

    KW - Relationer mellem moderselskaber og datterselskaber

    M3 - Paper

    ER -

    Clausen L. Managing Brand Images in Japan. 2009. Paper presented at The Organisational Communication and Information Systems Division. Academy of Management Conference, Chicago, United States.