Managing a Blockchain-based Platform Ecosystem for Industry-wide Adoption: The Case of TradeLens

Marin Jovanovic*, Nikola Kostic*, Ina M. Sebastian*, Tomaz Sedej*

*Corresponding author for this work

Research output: Contribution to journalJournal articleResearchpeer-review

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Abstract

The proliferation of blockchain-based platform ecosystems in recent years has prompted scholars across various disciplines to explore the conditions leading to their successful deployment. However, developing a blockchain-based platform ecosystem creates various challenges for the platform sponsor that may influence industry-wide adoption and, ultimately, the platform's success. This study follows the development of TradeLens, a leading global shipping platform ecosystem underpinned by blockchain technology. We examine the factors affecting industry-wide adoption among global supply chain actors by unpacking platform value drivers and platform governance mechanisms identified at TradeLens. While the platform value hinges on the digitalization of workflows and the ecosystem leverage, the platform governance includes strategic (off-chain), technology (on-chain), and interoperability (on- and off-chain) governance – as mechanisms for effectively managing a blockchain-based platform ecosystem. This paper contributes to the literature on blockchain-based platform ecosystems and the platform literature.
Original languageEnglish
Article number121981
JournalTechnological Forecasting and Social Change
Volume184
ISSN0040-1625
DOIs
Publication statusPublished - Nov 2022

Keywords

  • Blockchain-based platforms
  • Platform ecosystems
  • Platform value
  • Platform governance
  • Interoperability governance
  • Technology governance

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