Abstract
Managing
technological innovation is critical to the continued success of
industrial companies, which in recent years have been observed to expand
their business models by complementing their products with services.
For manufacturers with a strong focus on product technology, we explore
the challenges of introducing service innovation in R&D portfolios.
Original language | English |
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Publication date | 2016 |
Number of pages | 1 |
Publication status | Published - 2016 |
Event | 2016 INFORMS Annual Meeting - Nashville, United States Duration: 13 Nov 2016 → 16 Nov 2016 http://meetings2.informs.org/wordpress/nashville2016/ |
Conference
Conference | 2016 INFORMS Annual Meeting |
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Country/Territory | United States |
City | Nashville |
Period | 13/11/2016 → 16/11/2016 |
Internet address |