Management as the Telling of Tales: Structures and Social Implications of Strategies and Accounts as Medium of Management Communication

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

Original languageEnglish
Title of host publicationSenders and Receivers : new perspectives on market communication
EditorsJørn Helder, Simon Ulrik Kragh
Number of pages19
Place of PublicationKøbenhavn
PublisherSamfundslitteratur
Publication date2002
Pages179-197
ISBN (Print)8759309202
Publication statusPublished - 2002

Cite this

Hartmann, S. (2002). Management as the Telling of Tales: Structures and Social Implications of Strategies and Accounts as Medium of Management Communication. In J. Helder, & S. U. Kragh (Eds.), Senders and Receivers: new perspectives on market communication (pp. 179-197). København: Samfundslitteratur.
Hartmann, Stig. / Management as the Telling of Tales : Structures and Social Implications of Strategies and Accounts as Medium of Management Communication. Senders and Receivers: new perspectives on market communication. editor / Jørn Helder ; Simon Ulrik Kragh. København : Samfundslitteratur, 2002. pp. 179-197
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Hartmann, S 2002, Management as the Telling of Tales: Structures and Social Implications of Strategies and Accounts as Medium of Management Communication. in J Helder & SU Kragh (eds), Senders and Receivers: new perspectives on market communication. Samfundslitteratur, København, pp. 179-197.

Management as the Telling of Tales : Structures and Social Implications of Strategies and Accounts as Medium of Management Communication. / Hartmann, Stig.

Senders and Receivers: new perspectives on market communication. ed. / Jørn Helder; Simon Ulrik Kragh. København : Samfundslitteratur, 2002. p. 179-197.

Research output: Chapter in Book/Report/Conference proceedingBook chapterResearch

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KW - Corporate storytelling

KW - Virksomhedens kommunikation

KW - Markedskommunikation

M3 - Book chapter

SN - 8759309202

SP - 179

EP - 197

BT - Senders and Receivers

A2 - Helder, Jørn

A2 - Kragh, Simon Ulrik

PB - Samfundslitteratur

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Hartmann S. Management as the Telling of Tales: Structures and Social Implications of Strategies and Accounts as Medium of Management Communication. In Helder J, Kragh SU, editors, Senders and Receivers: new perspectives on market communication. København: Samfundslitteratur. 2002. p. 179-197