Må jeg bede om opmærksomheden, så skal I få en oplevelse...

Research output: Contribution to journal › Journal article › Communication

Original language	Danish
Journal	Working Paper / Institut for Organisation, Copenhagen Business School
ISSN	0108-0630
Publication status	Published - 2005

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@article{aae5bc80436a11dd9bac000ea68e967b,

title = "M{\aa} jeg bede om opm{\ae}rksomheden, s{\aa} skal I f{\aa} en oplevelse...",

keywords = "Branding, Oplevelses{\o}konomi",

author = "{Holm Hansen}, Jacob",

year = "2005",

language = "Dansk",

journal = "Working Paper / Institut for Organisation, Copenhagen Business School",

issn = "0108-0630",

publisher = "Department of Organization, Copenhagen Business School",

}