Langue, identité et marque pays: La mise en scène de l’identité nationale. Analyse illustrée par une approche contrastive franco-danoise

Translated title of the contribution: Language, Identity and Nation Branding: The Staging of National Identity

Irène Baron, Michael Herslund

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The article studies the underestimated role of the lexicon in the construction of national identity. This identity is, in fact, a product of narratives from the nation’s history. Since such narratives presuppose language in order to be elaborated and diffused, it is the common (national) language that provides their key concepts and gives them their specificity. The determining role of the lexicon as a system of conceptualisation is also seen in the presentation of the nation to foreigners (nation branding), which is nothing but the staging of the national identity through the words provided by the language. The analysis is illustrated by a comparative approach to French and Danish.
Translated title of the contributionLanguage, Identity and Nation Branding: The Staging of National Identity
Original languageFrench
Title of host publicationLe lexique et ses implications : Entre typologie, cognition et culture
EditorsIrène Baron, Louis Begioni, Michael Herslund, Alvaro Rocchetti
Number of pages16
Place of PublicationParis
PublisherArmand Colin
Publication date2019
ISBN (Print)9782200932428
Publication statusPublished - 2019
SeriesLangages: Revue internationale des sciences du langage


  • Lexical typology
  • World view
  • National identity
  • Nation branding

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