Abstract
Original language | English |
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Publication date | 2015 |
Number of pages | 21 |
Publication status | Published - 2015 |
Event | 13th EIASM Workshop on International Management - Ca’Foscari University, Venice, Italy Duration: 23 Oct 2015 → 24 Oct 2015 Conference number: 13 http://www.eiasm.org/frontoffice/event_announcement.asp?event_id=1127 |
Workshop
Workshop | 13th EIASM Workshop on International Management |
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Number | 13 |
Location | Ca’Foscari University |
Country | Italy |
City | Venice |
Period | 23/10/2015 → 24/10/2015 |
Internet address |
Bibliographical note
CBS Library does not have access to the materialKeywords
- Conceptual paper
- Internal communication
- Language management
- Multinational corporations
Cite this
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Language Management Tools : An Overview. / Sanden, Guro Refsum.
2015. Paper presented at 13th EIASM Workshop on International Management, Venice, Italy.Research output: Contribution to conference › Paper › Research › peer-review
TY - CONF
T1 - Language Management Tools
T2 - An Overview
AU - Sanden, Guro Refsum
N1 - CBS Library does not have access to the material
PY - 2015
Y1 - 2015
N2 - This paper offers a review of existing literature on the topic of language management tools – the means by which language is managed – in multilingual organisations. By drawing on a combination of sociolinguistics and international business and management studies, a new taxonomy of language management tools is proposed, differentiating between three categories of tools. Firstly, corporate policies are the deliberate control of issues pertaining to language and communication developed at the managerial level of a firm. Secondly, corporate measures are the planned activities the firm’s leadership may deploy in order to address the language needs of the organisation. Finally, front-line practices refer to the use of informal, emergent language management tools available to staff members. The language management tools taxonomy provides a framework for operationalising the management of language in linguistically diverse environments.
AB - This paper offers a review of existing literature on the topic of language management tools – the means by which language is managed – in multilingual organisations. By drawing on a combination of sociolinguistics and international business and management studies, a new taxonomy of language management tools is proposed, differentiating between three categories of tools. Firstly, corporate policies are the deliberate control of issues pertaining to language and communication developed at the managerial level of a firm. Secondly, corporate measures are the planned activities the firm’s leadership may deploy in order to address the language needs of the organisation. Finally, front-line practices refer to the use of informal, emergent language management tools available to staff members. The language management tools taxonomy provides a framework for operationalising the management of language in linguistically diverse environments.
KW - Conceptual paper
KW - Internal communication
KW - Language management
KW - Multinational corporations
KW - Conceptual paper
KW - Internal Communication
KW - Language management
KW - Multinational corporations
M3 - Paper
ER -