Abstract
This paper offers a review of existing literature on the topic of language management tools – the means by which language is managed – in multilingual organisations. By drawing on a combination of sociolinguistics and international business and management studies, a new taxonomy of language management tools is proposed, differentiating between three categories of tools. Firstly, corporate policies are the deliberate control of issues pertaining to language and communication developed at the managerial level of a firm. Secondly, corporate measures are the planned activities the firm’s leadership may deploy in order to address the language needs of the organisation. Finally, front-line practices refer to the use of informal, emergent language management tools available to staff members. The language management tools taxonomy provides a framework for operationalising the management of language in linguistically diverse environments.
Original language | English |
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Publication date | 2015 |
Number of pages | 21 |
Publication status | Published - 2015 |
Event | 13th EIASM Workshop on International Management - Ca’Foscari University, Venice, Italy Duration: 23 Oct 2015 → 24 Oct 2015 Conference number: 13 http://www.eiasm.org/frontoffice/event_announcement.asp?event_id=1127 |
Workshop
Workshop | 13th EIASM Workshop on International Management |
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Number | 13 |
Location | Ca’Foscari University |
Country/Territory | Italy |
City | Venice |
Period | 23/10/2015 → 24/10/2015 |
Internet address |
Keywords
- Conceptual paper
- Internal communication
- Language management
- Multinational corporations