Original language | Danish |
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Title of host publication | Samfund, afsætning og forskning |
Editors | Flemming Hansen, Børge Rasmussen |
Place of Publication | København |
Publication date | 1999 |
Pages | 49-60 |
Publication status | Published - 1999 |
Konsumentmarkedsføring
Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research