It’s Real, Trust Me! Establishing Supply Chain Provenance Using Blockchain

Matteo Montecchi*, Kirk Planggera, Michael Etter

*Corresponding author for this work

Research output: Contribution to journalJournal articleResearchpeer-review


In a global marketplace, customers are often unaware of the exact sources of the products they purchase and consume. To address this lack of awareness, blockchain technology can be implemented in supply chains to increase customers’ knowledge of products’ provenance. Provenance knowledge—information about products’ origin, production, modifications, and custody—enables customers to be assured of their purchasing decisions. This assurance comes from information on the origin, authenticity, custody, and integrity of the product that helps reduce risk perceptions. We develop a provenance knowledge framework and show how its application can enhance assurances and reduce perceived risks via the application of blockchain. We present a guide on how to implement blockchain to establish provenance knowledge and close with a kind warning on the importance of demonstrating the value of blockchain to customers.
Original languageEnglish
JournalBusiness Horizons
Issue number3
Pages (from-to)283-293
Number of pages11
Publication statusPublished - 2019
Externally publishedYes


  • Provenance
  • Quality assurance
  • Risk reduction
  • Supply chain
  • Blockchain
  • Provenance knowledge
  • Supply Chain risk management

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