Introduction: Marketing Organizations Teaming up With Socially Responsible Consumers for a Better World

Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review

Original language	English
Title of host publication	Dealing With Socially Responsible Consumers : Studies in Marketing
Editors	Jishnu Bhattacharyya
Number of pages	4
Place of Publication	Singapore
Publisher	Palgrave Macmillan
Publication date	2022
Pages	3-6
ISBN (Print)	9789811944567
ISBN (Electronic)	9789811944574
DOIs	https://doi.org/10.1007/978-981-19-4457-4_1
Publication status	Published - 2022
Externally published	Yes

Access to Document

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title = "Introduction: Marketing Organizations Teaming up With Socially Responsible Consumers for a Better World",

author = "Peren {\"O}zturan",

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Introduction: Marketing Organizations Teaming up With Socially Responsible Consumers for a Better World. / Özturan, Peren.
Dealing With Socially Responsible Consumers: Studies in Marketing. ed. / Jishnu Bhattacharyya. Singapore: Palgrave Macmillan, 2022. p. 3-6.

Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research › peer-review

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