Original language | English |
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Title of host publication | Interpretive consumer research : paradigms, methodologies & applications |
Editors | Suzanne C. Beckmann, Richard E. Elliott |
Number of pages | 5 |
Place of Publication | København |
Publisher | Handelshøjskolens Forlag |
Publication date | 2000 |
Pages | 1-5 |
ISBN (Print) | 8716134915 |
Publication status | Published - 2000 |
Introduction
Suzanne C. Beckmann, Richard E. Elliott
Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research