Internationalization and Hotel Performance: Agglomeration-related Moderators

Linda Woo, A. George Assaf, Alexander Josiassen, Florian Kock

Research output: Contribution to journalJournal articleResearchpeer-review

Abstract

This study provides a comprehensive analysis of the impact of internationalization on hotel performance. We focus on two distinct facets of internationalization (i.e., international intensity and international diversity), and analyze the impact of internationalization within the context of two interesting moderating variables (positive differentiation within the cluster and location of the cluster). The reasoning behind investigating these moderators relies on arguments from both agglomeration and internationalization theories. The results support distinct relationship patterns between internationalization and hotel performance. In particular, we show how international hotels face different kinds of costs and benefits at different levels of international intensity and diversity. Further, the selection of new international locations needs to be carefully aligned with the type of internationalization strategy.
Original languageEnglish
JournalInternational Journal of Hospitality Management
Volume82
Pages (from-to)48-58
Number of pages11
ISSN0278-4319
DOIs
Publication statusPublished - Sep 2019

Keywords

  • Internationalization
  • International intensity
  • International diversity
  • Hotel performance
  • Agglomeration effect
  • System dynamic model

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