International Tourism Business: A Framework for Analyzing Innovation in the Context of Holiday Package Industry

Adriana Budeanu

International Tourism Business: A Framework for Analyzing Innovation in the Context of Holiday Package Industry

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Abstract

This paper has the starting point in the acknowledgement that a closer examination of the operational elements related to holiday packages may reveal advanced opportunities for advanced innovation. The investigation confirms that such opportunities exist in the intangible aspects of tourism products and production. Summarizing these findings, the paper proposes a framework that enables better insights into the nature of tourism innovation.

Original language	English
Place of Publication	Frederiksberg
Publisher	Copenhagen Business School [wp]
Number of pages	15
Publication status	Published - 2012

Series	CLCS Working Paper Series

Keywords

Tourism Innovation
Holiday Package
Tour Operators

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