Inside the Customer Universe: How to Build Unique Customer Insight for Profitable Growth and Market Leadership

Research output: Book/Report › Book › Research › peer-review

Original language	English

Handle.net

@book{8522b2b062d611dd9889000ea68e967b,

title = "Inside the Customer Universe: How to Build Unique Customer Insight for Profitable Growth and Market Leadership",

keywords = "kunderelationer, relationsmarkedsf{\o}ring",

author = "Henrik Andersen and Thomas Ritter",

note = "l{\o}benummer: 084661",

year = "2008",

language = "English",

isbn = "9780470694244",

publisher = "Wiley",

}