Implementing Change Management Successfully - Reinventing an Innovative Corporation: The Bayer Case

Alexander Moscho, Lydia Bals, Matthias Kämper, Stefan Neuwirth

    Research output: Chapter in Book/Report/Conference proceedingBook chapterResearchpeer-review

    Original languageEnglish
    Title of host publicationInnovation and International Corporate Growth
    EditorsAlexander Gerybadze, Ulrich Hommel, Hans W. Reiners, Dieter Thomaschewski
    Place of PublicationHeidelberg
    PublisherSpringer Science+Business Media
    Publication date2010
    Pages175-190
    ISBN (Print)9783642108228
    ISBN (Electronic)9783642108235
    DOIs
    Publication statusPublished - 2010

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