How Values Shape Concerns about Privacy for Self and Others

Tawfiq Alashoor, Mark Keil, Leigh Anne Liu, Jeff Smith

Research output: Chapter in Book/Report/Conference proceedingArticle in proceedingsResearchpeer-review


In this globally connected world, maintaining information privacy has become an issue to both individuals and societies. People from different cultural backgrounds not only perceive the importance of privacy differently but also may differ in terms of how they assess the sensitivity of private information, which might consequently affect their disclosure behaviors. Studying privacy concerns through cultural-values has received some attention but several gaps exist that call for further investigations. In this research-in-progress, we extend this research area by adopting Schwartz's theory to study the critical roles that personal and social values play in shaping concerns about privacy. Specifically, we plan to examine the impact of values on concerns about privacy for both self and others, and how these concerns influence self-disclosure behaviors. We aim to test our research model in different cultures (U.S., Europe, and Asia) while accounting for different contexts (social networks, online retail websites, and health websites).
Original languageEnglish
Title of host publicationProceedings of the Thirty Sixth International Conference on Information Systems. ICIS 2015
EditorsTraci Carte, Armin Heinzl, Cathy Urquhart
Number of pages12
Place of PublicationAtlanta, GA
PublisherAssociation for Information Systems. AIS Electronic Library (AISeL)
Publication date2015
Article number1561
ISBN (Print)9780996683111
Publication statusPublished - 2015
Externally publishedYes
Event2015 International Conference on Information Systems: Exploring the Information Frontier, ICIS 2015: Exploring the Information Frontier - Fort Worth Convention Center, Fort Worth, Texas, United States
Duration: 13 Dec 201516 Dec 2015
Conference number: 36


Conference2015 International Conference on Information Systems: Exploring the Information Frontier, ICIS 2015
LocationFort Worth Convention Center
Country/TerritoryUnited States
CityFort Worth, Texas
Internet address
SeriesProceedings of the International Conference on Information Systems


  • Information sensitivity
  • Others' privacy
  • Personal privacy
  • Privacy concerns
  • Schwartz's values
  • Self-disclosure

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