How Stakeholder Involvement Influences the Impact that Place Marketing Has on Other Policy Fields

Jasper Eshuis, Erik Braun, Erik-Hans Klijn, Sebastian Zenker

Research output: Contribution to conferencePaperResearchpeer-review

Original languageEnglish
Publication date2015
Number of pages19
Publication statusPublished - 2015
EventThe 3rd Institute of Place Management Conference 2015 - Poznań University of Economics, Poznań, Poland
Duration: 6 May 20158 May 2015
Conference number: 3
http://www.placemanagement2015.pl/

Conference

ConferenceThe 3rd Institute of Place Management Conference 2015
Number3
LocationPoznań University of Economics
CountryPoland
CityPoznań
Period06/05/201508/05/2015
Internet address

Bibliographical note

CBS Library does not have access to the material

Cite this

Eshuis, J., Braun, E., Klijn, E-H., & Zenker, S. (2015). How Stakeholder Involvement Influences the Impact that Place Marketing Has on Other Policy Fields. Paper presented at The 3rd Institute of Place Management Conference 2015, Poznań, Poland.
Eshuis, Jasper ; Braun, Erik ; Klijn, Erik-Hans ; Zenker, Sebastian. / How Stakeholder Involvement Influences the Impact that Place Marketing Has on Other Policy Fields. Paper presented at The 3rd Institute of Place Management Conference 2015, Poznań, Poland.19 p.
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title = "How Stakeholder Involvement Influences the Impact that Place Marketing Has on Other Policy Fields",
keywords = "Place marketing, City marketing, Governance, Policy, Stakeholder involvement, Brand concept",
author = "Jasper Eshuis and Erik Braun and Erik-Hans Klijn and Sebastian Zenker",
note = "CBS Library does not have access to the material; null ; Conference date: 06-05-2015 Through 08-05-2015",
year = "2015",
language = "English",
url = "http://www.placemanagement2015.pl/",

}

Eshuis, J, Braun, E, Klijn, E-H & Zenker, S 2015, 'How Stakeholder Involvement Influences the Impact that Place Marketing Has on Other Policy Fields' Paper presented at, Poznań, Poland, 06/05/2015 - 08/05/2015, .

How Stakeholder Involvement Influences the Impact that Place Marketing Has on Other Policy Fields. / Eshuis, Jasper; Braun, Erik; Klijn, Erik-Hans; Zenker, Sebastian.

2015. Paper presented at The 3rd Institute of Place Management Conference 2015, Poznań, Poland.

Research output: Contribution to conferencePaperResearchpeer-review

TY - CONF

T1 - How Stakeholder Involvement Influences the Impact that Place Marketing Has on Other Policy Fields

AU - Eshuis, Jasper

AU - Braun, Erik

AU - Klijn, Erik-Hans

AU - Zenker, Sebastian

N1 - CBS Library does not have access to the material

PY - 2015

Y1 - 2015

KW - Place marketing

KW - City marketing

KW - Governance

KW - Policy

KW - Stakeholder involvement

KW - Brand concept

M3 - Paper

ER -

Eshuis J, Braun E, Klijn E-H, Zenker S. How Stakeholder Involvement Influences the Impact that Place Marketing Has on Other Policy Fields. 2015. Paper presented at The 3rd Institute of Place Management Conference 2015, Poznań, Poland.