Har vi indflydelse på branding?

Research output: Contribution to journal › Journal article › Communication

Original language	Danish
Journal	Working Paper / Institut for Organisation, Copenhagen Business School
ISSN	0108-0630
Publication status	Published - 2005

Handle.net

@article{3ff2c600379611dda1b3000ea68e967b,

title = "Har vi indflydelse p{\aa} branding?",

keywords = "Brand image, Branding",

author = "{Holm Hansen}, Jacob",

year = "2005",

language = "Dansk",

journal = "Working Paper / Institut for Organisation, Copenhagen Business School",

issn = "0108-0630",

publisher = "Department of Organization, Copenhagen Business School",

}