Events around the world are broadcast by giant media players such as CNN, BBC and NHK amongst others. Consumers of news media receive the final message without knowing the processes that the images, the text and the sound have gone through. The media players can be considered as professional generators of national news, who manipulate presentations according to professional standards as well as local needs that are culturally based. This book explores how powerful political and economic agendas in the national media environment influence the production processes. It shows how the outcome is planned and negotiated between correspondents on location, editors and popular anchors that express the local cultural and political heritage. The study is based on interviews with media experts and newsroom observation at two Japanese TV stations; a public station (NHK) and a commercial station (TV Asahi), and it shows how events are "domesticated" for the target audience.