Generations at TCS: Ever Changing Workforce

Poornima Luthra, Kevin Sproule, S. N. Venkataramanan

Research output: Other contributionTeaching case

Abstract

Tata Consultancy Services' (TCS') Business Process Outsourcing (BPO) division was faced with the challenge of retaining their Generation-Y employees, with seven out of a thirteen-person team quitting within a month. Workforce dynamics in the BPO industry in India was a high growth area and employees often had offers from several respected competing firms. In particular the thriving industry had a great impact on Generation-Y in India, which made up an increasingly large share of the workforce, especially in BPO. To this end TCS has made significant efforts towards both engaging their Generation-X employees, and retaining their Generation-Y employees leaving the Human Resource Head, Jagdish Chaudhari wondering what more needed to be done after this latest episode.
Original languageEnglish
Publication date5 Dec 2012
Place of PublicationSingapore
PublisherSingapore Management University
Number of pages12
Publication statusPublished - 5 Dec 2012
Externally publishedYes

Bibliographical note

Case Centre:Case-Reference no. SMU-12-0029
HBSP: SMU896-PDF-ENG

Keywords

  • Generation Y
  • Multi-generational issues
  • Gen Y in India
  • BPO industry
  • TCS
  • Outsourcing
  • India
  • Asia
  • South Asia
  • Employee engagement

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