From Practice: Driving Product Development with Antropological Market Research. Turnaround in a Danish Taloid Paper

Research output: Contribution to conference › Paper › Research

Original language	English
Publication date	2005
Publication status	Published - 2005
Event	EIASM 2005 Proceedings of the 12th International Product Development Management Conference, Copenhagen - Copenhagen, Denmark Duration: 12 Jun 2005 → 14 Jun 2005

Conference	EIASM 2005 Proceedings of the 12th International Product Development Management Conference, Copenhagen
Country	Denmark
City	Copenhagen
Period	12/06/2005 → 14/06/2005

Cite this

@conference{c7527270c01f11db9769000ea68e967b,

title = "From Practice: Driving Product Development with Antropological Market Research. Turnaround in a Danish Taloid Paper",

keywords = "Produktudvikling, Markedsanalyser, Aviser, BT",

author = "Alsted, {Christian V.} and Varnes, {Claus J.}",

note = "Opstilling: 658.803 als L{\o}be nr.: 059368; null ; Conference date: 12-06-2005 Through 14-06-2005",

year = "2005",

language = "English",

}

2005. Paper presented at EIASM 2005 Proceedings of the 12th International Product Development Management Conference, Copenhagen, Copenhagen, Denmark.

Research output: Contribution to conference › Paper › Research