Original language | English |
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Journal | Academy of Marketing Studies Journal |
Volume | 5 |
Issue number | 1 |
Pages (from-to) | 113-141 |
ISSN | 1095-6298 |
Publication status | Published - 2001 |
Explaining the Gap between Compulsive and Non-Compulsive Buyers Regarding their Actual/Ideal Self-Discrepancies: How Different, Actually, are their Ideal Images?
Susanne Friese
Research output: Contribution to journal › Journal article › Research › peer-review