Experiential Discourse in Marketing: A Methodical Inquiry Into Practice and Theory

Lynn Kahle

Research output: Book/ReportPhD thesis

60 Downloads (Pure)
Original languageEnglish
Place of PublicationFrederiksberg
PublisherCopenhagen Business School [Phd]
Number of pages220
ISBN (Print)9788792842404
ISBN (Electronic)9788792842411
Publication statusPublished - 2012
SeriesPhD series
Number7.2012
ISSN0906-6934

Cite this