Examining Corporate Social Orientations in an Emerging Country Context: A Study on India

Tanusree Jain; Dima Jamali; Ruth V. Aguilera

doi:10.5465/ambpp.2014.12937abstract

Examining Corporate Social Orientations in an Emerging Country Context: A Study on India

Tanusree Jain, Dima Jamali, Ruth V. Aguilera

Research output: Chapter in Book/Report/Conference proceeding › Article in proceedings › Research

Abstract

Through this paper we examine the corporate social orientations (CSOs) of large firms in India and analyze them across industries to understand whether and to what extent firms’ stakeholder preferences differ with industry membership. Applying signal theory on an inter-temporal examination of CEO statements, we find significant industry differences both in prioritization as well as relative degree of orientation towards various stakeholders and issues. Our study emphasizes that while community and environment (towards whom bulk of the CSR activities are directed) continue to be the least addressed stakeholders across majority of firms in India, there are significant industry differences therein. These findings have vital implications for public policy experts in India who have legislated CSR on a uniform basis across industries.

Original language	English
Title of host publication	Academy of Management Annual Meeting Proceedings
Editors	Sonia Taneja
Number of pages	1
Volume	2014
Publisher	Academy of Management
Publication date	2014
Edition	1
Pages	12937
DOIs	https://doi.org/10.5465/ambpp.2014.12937abstract
Publication status	Published - 2014
Externally published	Yes

Keywords

Corporate social orientation
Emerging country context
Industry corporate respondsibility

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title = "Examining Corporate Social Orientations in an Emerging Country Context: A Study on India",

abstract = "Through this paper we examine the corporate social orientations (CSOs) of large firms in India and analyze them across industries to understand whether and to what extent firms{\textquoteright} stakeholder preferences differ with industry membership. Applying signal theory on an inter-temporal examination of CEO statements, we find significant industry differences both in prioritization as well as relative degree of orientation towards various stakeholders and issues. Our study emphasizes that while community and environment (towards whom bulk of the CSR activities are directed) continue to be the least addressed stakeholders across majority of firms in India, there are significant industry differences therein. These findings have vital implications for public policy experts in India who have legislated CSR on a uniform basis across industries.",

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N2 - Through this paper we examine the corporate social orientations (CSOs) of large firms in India and analyze them across industries to understand whether and to what extent firms’ stakeholder preferences differ with industry membership. Applying signal theory on an inter-temporal examination of CEO statements, we find significant industry differences both in prioritization as well as relative degree of orientation towards various stakeholders and issues. Our study emphasizes that while community and environment (towards whom bulk of the CSR activities are directed) continue to be the least addressed stakeholders across majority of firms in India, there are significant industry differences therein. These findings have vital implications for public policy experts in India who have legislated CSR on a uniform basis across industries.

AB - Through this paper we examine the corporate social orientations (CSOs) of large firms in India and analyze them across industries to understand whether and to what extent firms’ stakeholder preferences differ with industry membership. Applying signal theory on an inter-temporal examination of CEO statements, we find significant industry differences both in prioritization as well as relative degree of orientation towards various stakeholders and issues. Our study emphasizes that while community and environment (towards whom bulk of the CSR activities are directed) continue to be the least addressed stakeholders across majority of firms in India, there are significant industry differences therein. These findings have vital implications for public policy experts in India who have legislated CSR on a uniform basis across industries.

KW - Corporate social orientation

KW - Emerging country context

KW - Industry corporate responsibility

KW - Corporate social orientation

KW - Emerging country context

KW - Industry corporate respondsibility

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DO - 10.5465/ambpp.2014.12937abstract

M3 - Article in proceedings

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SP - 12937

BT - Academy of Management Annual Meeting Proceedings

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PB - Academy of Management

ER -