Entrepreneurial Imagination: Ruth Handler and the Barbie Doll

Valeria Giacomin, Christina Lubinski

Research output: Other contributionEducation

Original languageEnglish
Publication date2020
PublisherUSC-Marshall/Lloyd Greif Center for Entrepreneurial Studies
Number of pages18
Publication statusPublished - 2020

Bibliographical note

TEACHING NOTE-Reference no. SCG-868

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