Emotional Responses: A New Paradigm in Communication Research

Flemming Hansen

Research output: Chapter in Book/Report/Conference proceeding › Article in proceedings › Research › peer-review

Original language	English
Title of host publication	Proceedings of the 35th EMAC Conference
Editors	G.J. Avlonitis, N. Papavassiliou, P. Papastathopoulou
Number of pages	14
Publication date	2006
ISBN (Print)	960-89199-0-8
Publication status	Published - 2006
Event	The 35th EMAC Annual Conference 2006: Sustainable Marketing Leadership: A Synthesis of Polymorphous Axioms, Strategies and Tactics - Athens Business and Economics University, Athen, Greece Duration: 23 May 2006 → 26 May 2006 Conference number: 35

Conference	The 35th EMAC Annual Conference 2006
Number	35
Location	Athens Business and Economics University
Country/Territory	Greece
City	Athen
Period	23/05/2006 → 26/05/2006

Keywords

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title = "Emotional Responses: A New Paradigm in Communication Research",

keywords = "udenforomr{\aa}de, Emotioner, Neuropsykologi, Brand equity, Market Factors, Methodology, Emotions, Branding",

author = "Flemming Hansen",

note = "L{\o}benr.: 071823; The 35th EMAC Annual Conference 2006 ; Conference date: 23-05-2006 Through 26-05-2006",

year = "2006",

language = "English",

isbn = "960-89199-0-8",

editor = "G.J. Avlonitis and N. Papavassiliou and P. Papastathopoulou",

booktitle = "Proceedings of the 35th EMAC Conference",

}

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T2 - The 35th EMAC Annual Conference 2006

AU - Hansen, Flemming

N1 - Conference code: 35

PY - 2006

Y1 - 2006

KW - udenforområde

KW - Emotioner

KW - Neuropsykologi

KW - Brand equity

KW - Market Factors

KW - Methodology

KW - Emotions

KW - Branding

M3 - Article in proceedings

SN - 960-89199-0-8

BT - Proceedings of the 35th EMAC Conference

A2 - Avlonitis, G.J.

A2 - Papavassiliou, N.

A2 - Papastathopoulou, P.

Y2 - 23 May 2006 through 26 May 2006

ER -