Emergence of Things Felt: Harnessing the Semantic Space of Facebook Feeling Tags

Chris Zimmerman; Mari-Klara Stein; Daniel Hardt; Ravi Vatrapu

Emergence of Things Felt: Harnessing the Semantic Space of Facebook Feeling Tags

Chris Zimmerman, Mari-Klara Stein, Daniel Hardt, Ravi Vatrapu

Research output: Chapter in Book/Report/Conference proceeding › Article in proceedings › Research › peer-review

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Abstract

In 2013 Facebook launched a feature allowing users to add a feeling tag to their posts. We have collected 18 months worth of such public posts. Our aim is to map the semantic space of ‘Facebook feelings’ to understand patterns in how feelings are tagged and how they can be described in terms of valence and arousal. Our findings reveal temporal and social patterns in the most commonly shared feelings. In line with the ‘exhibitional’ nature of Facebook, our analyses indicate that ‘extreme’ feelings, such as excitement and anger, may be expressed in even more extreme levels of both valence and arousal. Facebook also provides novel emotional scripts (e.g., “meh”) that help people express feelings in ways that traditionally socialized feelings do not. This understanding of the semantic space of ‘Facebook feelings’ ultimately serves to inform the development of an automatic ‘Feelings Meter’.

Original language	English
Title of host publication	Proceedings of the Thirty Sixth International Conference on Information Systems. ICIS 2015
Editors	Traci Carte, Armin Heinzl, Cathy Urquhart
Number of pages	20
Place of Publication	Atlanta, GA
Publisher	Association for Information Systems. AIS Electronic Library (AISeL)
Publication date	2015
ISBN (Print)	9780996683111
Publication status	Published - 2015
Event	2015 International Conference on Information Systems: Exploring the Information Frontier, ICIS 2015: Exploring the Information Frontier - Fort Worth Convention Center, Fort Worth, Texas, United States Duration: 13 Dec 2015 → 16 Dec 2015 Conference number: 36 http://icis2015.aisnet.org/

Conference

Conference	2015 International Conference on Information Systems: Exploring the Information Frontier, ICIS 2015
Number	36
Location	Fort Worth Convention Center
Country/Territory	United States
City	Fort Worth, Texas
Period	13/12/2015 → 16/12/2015
Internet address	http://icis2015.aisnet.org/

Series	Proceedings of the International Conference on Information Systems
Volume	36
ISSN	0000-0033

Keywords

Facebook
Feelings
Sentiment analysis
Arousal
Social media
Marketing

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Zimmerman, C., Stein, M.-K., Hardt, D., & Vatrapu, R. (2015). Emergence of Things Felt: Harnessing the Semantic Space of Facebook Feeling Tags. In T. Carte, A. Heinzl, & C. Urquhart (Eds.), Proceedings of the Thirty Sixth International Conference on Information Systems. ICIS 2015 Association for Information Systems. AIS Electronic Library (AISeL). http://aisel.aisnet.org/cgi/viewcontent.cgi?article=1469&context=icis2015

Zimmerman, Chris ; Stein, Mari-Klara ; Hardt, Daniel et al. / Emergence of Things Felt : Harnessing the Semantic Space of Facebook Feeling Tags. Proceedings of the Thirty Sixth International Conference on Information Systems. ICIS 2015. editor / Traci Carte ; Armin Heinzl ; Cathy Urquhart. Atlanta, GA : Association for Information Systems. AIS Electronic Library (AISeL), 2015. (Proceedings of the International Conference on Information Systems, Vol. 36).

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title = "Emergence of Things Felt: Harnessing the Semantic Space of Facebook Feeling Tags",

abstract = "In 2013 Facebook launched a feature allowing users to add a feeling tag to their posts. We have collected 18 months worth of such public posts. Our aim is to map the semantic space of {\textquoteleft}Facebook feelings{\textquoteright} to understand patterns in how feelings are tagged and how they can be described in terms of valence and arousal. Our findings reveal temporal and social patterns in the most commonly shared feelings. In line with the {\textquoteleft}exhibitional{\textquoteright} nature of Facebook, our analyses indicate that {\textquoteleft}extreme{\textquoteright} feelings, such as excitement and anger, may be expressed in even more extreme levels of both valence and arousal. Facebook also provides novel emotional scripts (e.g., “meh”) that help people express feelings in ways that traditionally socialized feelings do not. This understanding of the semantic space of {\textquoteleft}Facebook feelings{\textquoteright} ultimately serves to inform the development of an automatic {\textquoteleft}Feelings Meter{\textquoteright}.",

keywords = "Facebook, Feelings, Sentiment analysis, Arousal, Social media, Marketing, Facebook, Feelings, Sentiment analysis, Arousal, Social media, Marketing",

author = "Chris Zimmerman and Mari-Klara Stein and Daniel Hardt and Ravi Vatrapu",

year = "2015",

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editor = "Traci Carte and Armin Heinzl and Cathy Urquhart",

booktitle = "Proceedings of the Thirty Sixth International Conference on Information Systems. ICIS 2015",

publisher = "Association for Information Systems. AIS Electronic Library (AISeL)",

note = "2015 International Conference on Information Systems: Exploring the Information Frontier, ICIS 2015 ; Conference date: 13-12-2015 Through 16-12-2015",

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Zimmerman, C, Stein, M-K, Hardt, D & Vatrapu, R 2015, Emergence of Things Felt: Harnessing the Semantic Space of Facebook Feeling Tags. in T Carte, A Heinzl & C Urquhart (eds), Proceedings of the Thirty Sixth International Conference on Information Systems. ICIS 2015. Association for Information Systems. AIS Electronic Library (AISeL), Atlanta, GA, Proceedings of the International Conference on Information Systems, vol. 36, 2015 International Conference on Information Systems: Exploring the Information Frontier, ICIS 2015, Fort Worth, Texas, United States, 13/12/2015. <http://aisel.aisnet.org/cgi/viewcontent.cgi?article=1469&context=icis2015>

Emergence of Things Felt: Harnessing the Semantic Space of Facebook Feeling Tags. / Zimmerman, Chris; Stein, Mari-Klara; Hardt, Daniel et al.
Proceedings of the Thirty Sixth International Conference on Information Systems. ICIS 2015. ed. / Traci Carte; Armin Heinzl; Cathy Urquhart. Atlanta, GA: Association for Information Systems. AIS Electronic Library (AISeL), 2015. (Proceedings of the International Conference on Information Systems, Vol. 36).

Research output: Chapter in Book/Report/Conference proceeding › Article in proceedings › Research › peer-review

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AB - In 2013 Facebook launched a feature allowing users to add a feeling tag to their posts. We have collected 18 months worth of such public posts. Our aim is to map the semantic space of ‘Facebook feelings’ to understand patterns in how feelings are tagged and how they can be described in terms of valence and arousal. Our findings reveal temporal and social patterns in the most commonly shared feelings. In line with the ‘exhibitional’ nature of Facebook, our analyses indicate that ‘extreme’ feelings, such as excitement and anger, may be expressed in even more extreme levels of both valence and arousal. Facebook also provides novel emotional scripts (e.g., “meh”) that help people express feelings in ways that traditionally socialized feelings do not. This understanding of the semantic space of ‘Facebook feelings’ ultimately serves to inform the development of an automatic ‘Feelings Meter’.

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KW - Marketing

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Zimmerman C, Stein MK, Hardt D , Vatrapu R. Emergence of Things Felt: Harnessing the Semantic Space of Facebook Feeling Tags. In Carte T, Heinzl A, Urquhart C, editors, Proceedings of the Thirty Sixth International Conference on Information Systems. ICIS 2015. Atlanta, GA: Association for Information Systems. AIS Electronic Library (AISeL). 2015. (Proceedings of the International Conference on Information Systems, Vol. 36).