Embodiment in Consumer Judgment and Decision-Making: Behavioral, Psychological, and Neural Perspectives

Martin Reimann, Josh Ackerman, Raquel Castaño, Nitika Garg, Robert Kreuzbauer, Aparna A. Labroo, Angela Y. Lee, Spike W. S. Lee, Alan J. Malter, Maureen Morrin, Gergana Y. Nenkov, Jesper H. Nielsen, Maria Perez, Gratiana Pol, José Antonio Rosa, Carolyn Yoon, Judith Zaichkowsky, Chen-Bo Zhong

Research output: Contribution to journalConference article in journalResearch

Abstract

This roundtable discusses embodiment in consumer judgment and decision-making to (1) assess the state of knowledge, (2) bring clarity to the interaction of cognitive appraisals and bodily perceptions of emotion and its effect on cognitive representations, and (3) develop directions for research on the role of embodiment in consumer behaviors.
Original languageEnglish
JournalAdvances in Consumer Research
Volume39
Pages (from-to)686-688
ISSN0098-9258
Publication statusPublished - 2012
Event39th Annual Conference of the Association for Consumer Research. ACR 2011 - Hyatt Regency St. Louis at The Arch, St. Louis, United States
Duration: 13 Oct 201116 Oct 2011
Conference number: 39

Conference

Conference39th Annual Conference of the Association for Consumer Research. ACR 2011
Number39
LocationHyatt Regency St. Louis at The Arch
CountryUnited States
CitySt. Louis
Period13/10/201116/10/2011
SponsorThe Association for Consumer Research

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