Abstract
This roundtable discusses embodiment in consumer judgment and decision-making to (1) assess the state of knowledge, (2) bring clarity to the interaction of cognitive appraisals and bodily perceptions of emotion and its effect on cognitive representations, and (3) develop directions for research on the role of embodiment in consumer behaviors.
Original language | English |
---|---|
Journal | Advances in Consumer Research |
Volume | 39 |
Pages (from-to) | 686-688 |
ISSN | 0098-9258 |
Publication status | Published - 2012 |
Event | 39th Annual Conference of the Association for Consumer Research. ACR 2011 - Hyatt Regency St. Louis at The Arch, St. Louis, United States Duration: 13 Oct 2011 → 16 Oct 2011 Conference number: 39 |
Conference
Conference | 39th Annual Conference of the Association for Consumer Research. ACR 2011 |
---|---|
Number | 39 |
Location | Hyatt Regency St. Louis at The Arch |
Country/Territory | United States |
City | St. Louis |
Period | 13/10/2011 → 16/10/2011 |
Sponsor | Association for Consumer Research |