Effects of Individualistic, Cooperative, Competitive, and Coopetitive Gamification on Fitness Mobile App Use: A Longitudinal Field Experiment

Jun Zhang, Qiqi Jiang, Wenping Zhang, Lele Kang, Paul Lowry, Xiong Zhang

Research output: Contribution to conferencePaperResearchpeer-review

Original languageEnglish
Publication date2019
Publication statusPublished - 2019
Event2019 Conference on Information Systems and Technology. CIST 2019 - Seattle, United States
Duration: 19 Oct 201920 Oct 2019
http://cist2019.conferency.com

Conference

Conference2019 Conference on Information Systems and Technology. CIST 2019
CountryUnited States
CitySeattle
Period19/10/201920/10/2019
Internet address

Cite this