Editorial: Neuromanagement and Neuromarketing

Vincenzo Russo, Qingguo Ma, Jesper Clement, Jia Jin, Tao Liu, Margherita Zito

Research output: Contribution to journalEditorialpeer-review

106 Downloads (Pure)
Original languageEnglish
Article number864566
JournalFrontiers in Psychology
Volume13
Number of pages5
ISSN1664-1078
DOIs
Publication statusPublished - 8 Mar 2022

Bibliographical note

Epub ahead of print. Published online: 8. March 2022

Keywords

  • Neuromangement
  • Neuromarketing
  • Neuromarketing tools
  • Neuro-physiological
  • Consumers' decisions
  • Organizational psychology

Cite this