Original language | German |
---|---|
Title of host publication | Efficient Consumer Response in der Praxis |
Editors | Lothar Müller-Hagedorn, Reinhold Mesch |
Place of Publication | Frankfurt am Main |
Publisher | Deutscher Fachverlag |
Publication date | 2006 |
Pages | 27-56 |
Publication status | Published - 2006 |
ECR/EDI: Strategische Allianzen mit den Handelspartnern bei der Triumph International AG
Herbert Kotzab, Christoph Walenta
Research output: Chapter in Book/Report/Conference proceeding › Book chapter › Research