Dynamics of Corporate Social Responsibility in Asia: Knowledge and Norms

Rebecca Chunghee Kim, Jeremy Moon

    Research output: Contribution to journalEditorialResearchpeer-review

    Abstract

    This article investigates Corporate Social Responsibility (CSR) in Asia through two related themes: research knowledge and ethical norms. ‘CSR in Asia’ research is shown to be growing, particularly in East Asia. Compared with Western CSR literature, it is shown to be dominated by empirical, particularly quantitative, research. More substantively, this research is dominated by an issue focus on ethical norms, though this is in real decline. In this light, this article offers a closer investigation of the nature of ethical systems underpinning Asian business, and a comparison of Asian and Western conceptions of the community as a stakeholder.
    This article investigates Corporate Social Responsibility (CSR) in Asia through two related themes: research knowledge and ethical norms. ‘CSR in Asia’ research is shown to be growing, particularly in East Asia. Compared with Western CSR literature, it is shown to be dominated by empirical, particularly quantitative, research. More substantively, this research is dominated by an issue focus on ethical norms, though this is in real decline. In this light, this article offers a closer investigation of the nature of ethical systems underpinning Asian business, and a comparison of Asian and Western conceptions of the community as a stakeholder.
    LanguageEnglish
    JournalAsian Business & Management
    Volume14
    Issue number5
    Pages349-382
    ISSN1472-4782
    DOIs
    StatePublished - 2015

    Keywords

    • Corporate social responsibility
    • Asia
    • CSR dynamics
    • CSR research
    • Community
    • Institutions

    Cite this

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    Dynamics of Corporate Social Responsibility in Asia : Knowledge and Norms. / Kim, Rebecca Chunghee; Moon, Jeremy.

    In: Asian Business & Management, Vol. 14, No. 5, 2015, p. 349-382.

    Research output: Contribution to journalEditorialResearchpeer-review

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