DXindex18. Digital Customer Experience: Kompetencer, innovation og kundeindsigt er vejen til bedre digitale kundeoplevelser

Anne Martensen; Lars Grønholdt; Per Østergaard Jacobsen; Morten Carlsson; Daniel Ravn; Rasmus Kjær; Stig Jørgensen

DXindex18. Digital Customer Experience: Kompetencer, innovation og kundeindsigt er vejen til bedre digitale kundeoplevelser

Anne Martensen
, Lars Grønholdt
, Per Østergaard Jacobsen
, Morten Carlsson
, Daniel Ravn
, Rasmus Kjær
, Stig Jørgensen

Department of Marketing

House of Loyalty ApS
Telefaction ApS
PointTaken

Research output: Book/Report › Report › Research

257 Downloads (Pure)

Original language	Danish

Place of Publication	Frederiksberg
Publisher	Copenhagen Business School, CBS
Number of pages	40
Publication status	Published - 2018

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DXindex18_RapportFinal published version, 3.16 MBLicence: CC BY-NC-ND

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Cite this

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title = "DXindex18. Digital Customer Experience: Kompetencer, innovation og kundeindsigt er vejen til bedre digitale kundeoplevelser",

author = "Anne Martensen and Lars Gr{\o}nholdt and \{{\O}stergaard Jacobsen\}, Per and Morten Carlsson and Daniel Ravn and Rasmus Kj{\ae}r and Stig J{\o}rgensen",

year = "2018",

language = "Dansk",

publisher = "Copenhagen Business School, CBS",

address = "Danmark",

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TY - RPRT

T1 - DXindex18. Digital Customer Experience

T2 - Kompetencer, innovation og kundeindsigt er vejen til bedre digitale kundeoplevelser

AU - Martensen, Anne

AU - Grønholdt, Lars

AU - Østergaard Jacobsen, Per

AU - Carlsson, Morten

AU - Ravn, Daniel

AU - Kjær, Rasmus

AU - Jørgensen, Stig

PY - 2018

Y1 - 2018

M3 - Rapport

BT - DXindex18. Digital Customer Experience

PB - Copenhagen Business School, CBS

CY - Frederiksberg

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